BlueTourism_ENG

PAGE Sustainability • Existing strategy and action programme encompassing four core projects and fifteen complementary projects • Mobilisation of the territory's key players and involvement of local communities • Activities based on local resources and capital • Preservation of the destination's character • Integrated management of environment with government and business entities Innovativeness • Collaboration between different regional and individual actors that otherwise would not be established • Common brand and marketing approach • Shared systems for capturing, fixing, and sharing knowledge in critical areas Supporting material • www.maisalqueva.pt/img/Alqueva_MapaAlentExtrem.pdf • www.maisalqueva.pt/ • www.maisalqueva.pt/img/+Alqueva.webm • www.at-lagoalqueva.eu/ • www.fairfruit.com/fairfruit-portugal/

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