BlueTourism_ENG

PAGE • Territorial cohesion in rural space with demographic challenges • Saving costs by replacing previous infrastructure like signs • Promoting the digital transformation of the tourism sector • Improving the competitiveness of tourism companies in rural areas Innovativeness • Mobile application a series of geolocated travel podcasts for touring the Canal of Castile • Personalized service for tourists Supporting material • https://radioviajera.com/category/programas/viajes/on-way-podcast/ruralroadcasting-canal-de-castilla/ • https://www.aeice.org/iniciativas/ruralroadcasting/#:~:text=El%20proyecto%2 0RURAL%20ROAD%20CASTING,cultural%20en%20el%20entorno%20rural • https://patrimoniointeligente.com/presentados-los-resultados-del-proyectorural-road-casting-en-alar-del-rey/

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